Yealink opens Singapore operational headquarters and Customer Experience Center, strengthening global operations and local service capabilities

Yealink opens Singapore operational headquarters and Customer Experience Center, strengthening global operations and local service capabilities


This press release was issued by Yealink.

 

Yealink, a global leader in Unified Communications and Collaboration (UC&C) solutions, officially celebrated the grand opening of its new Singapore Operational Headquarters and Customer Experience Center (CEC), marking a significant milestone in the company’s global operational strategy and long-term commitment to international customers and partners.

The opening ceremony welcomed customers, partners, government officials, and members of Singapore’s business and technology community to celebrate Yealink’s continued investment in global operations, trusted services, and localized customer engagement.

Distinguished guests attending the event included Jay Liu, Executive Vice President and Board Secretary of Yealink; Prashant Singh Bishnoi, AI-Powered Workplace Partner Program Manager – Asia at Microsoft; Ng Ming Liang, Vice President of the Global Enterprises Division at the Singapore Economic Development Board (EDB); and Zu Boon Hong, Managing Director of EPROM Data Systems, together with regional enterprise customers and local ecosystem partners.

As Yealink continues to strengthen its global operational capabilities and long-term customer support worldwide, the company has further expanded its Singapore operations with an upgraded operational headquarters and newly launched Customer Experience Center (CEC).

Singapore offers a globally recognized legal environment and stringent data protection regulations, along with mature operational capabilities in cross-border data compliance and privacy governance. That is why Yealink chose Singapore as an important operational center for Yealink Management Cloud Service (YMCS). With a professional local operations team and a mature compliance and regulatory environment, Yealink is able to provide more stable, reliable, and trusted cloud service operations for customers worldwide.

Singapore: A Strategic Hub for Yealink’s Global Operations

As one of the world’s leading international business and innovation centers, Singapore plays a critical role in Yealink’s global development strategy.

Speaking at the opening ceremony, Jay Liu, Executive Vice President and Board Secretary of Yealink, emphasized the strategic importance of Singapore to Yealink’s future global operations.

“Singapore represents more than a regional office for Yealink. It is an important operational hub that supports our global service capabilities, trusted operations, and localized customer engagement. This new operational headquarters reflects our long-term commitment to building a globally connected, locally responsive, and trusted collaboration ecosystem.”

Jay Liu

Executive Vice President and Board Secretary

Yealink

The Singapore Operational Headquarters will support multiple strategic functions across Yealink’s global business operations, including worldwide market enablement, operational coordination, supply chain collaboration, customer support, and cloud service management.

“Yealink's decision to establish its Operational Headquarters and Customer Experience Center here reflects Singapore's position as a trusted base for global expansion. Singapore's facilitative business environment, strong R&D ecosystem and skilled talent pool will support Yealink in driving and scaling innovative solutions in advanced communications and digital collaboration for customers globally. We look forward to deepening our partnership with Yealink and creating opportunities for our local workforce.”

Ng Ming Liang

Vice President, Global Enterprises Division

EDB

Expanding Local Customer Engagement Through the CEC

Alongside the new headquarters, Yealink officially launched its Singapore Customer Experience Center (CEC), providing customers and partners with hands-on product demonstrations, solution showcases, training programs, and collaborative experiences.

The CEC also reflects Yealink’s continued investment in local service capabilities, local talent development, and long-term collaboration with Singapore’s business ecosystem and the broader Southeast Asia market.

Following the ceremony, guests participated in guided CEC tours, live product demonstrations, and networking sessions.

25 Years of Innovation and Trust — The Next Chapter of Global Collaboration

For over 25 years, Yealink has remained focused on Unified Communications and Collaboration. Through continuous in-house R&D and long-term industry expertise, Yealink has grown into a trusted global UC&C technology partner serving customers in more than 140 countries and regions worldwide. Today, Yealink is recognized as a global Top 3 player in the video conferencing market.

“As we celebrate this milestone in Singapore, we are not only opening a new office,” added Jay Liu. “We are opening a new chapter in Yealink’s global journey — one built on trust, innovation, and long-term partnership.”

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